The Profano company opened in 1932 when Danish carpenter Ole Kirk Christiansen started making gadgets for a living. He battled to make ends meet in the absolute depths of the 1930s, but the tiny prototypes he previously made of items like ironing boards and ladders had superb potential for the reason that children’s toys. He named the business lego company history production features Profano after two Danish phrases, leg and godt, meaning “play very well. ”

In 1958, he developed the iconic profano brick with pipes inside that means it is interlock with other lego portions. This innovative innovation totally changed the company and allowed that to increase at an surprising pace.

By the 1960s, Lego had expanded its overseas reach and began producing toys under license in North America with an arrangement with luggage supplier Samsonite. The company also started off selling collections with all the parts necessary to build a certain model, and introduced committed themes which includes Space (with astronaut minifigures), Castle, Area (later renamed Seglar City), and FabuLand.

In the early 1970s, Lego required a dramatic step forward using its introduction of Lego data that experienced movable arms and legs. The company likewise began applying more cheap and presenting larger hinders for younger kids, a lines called Duplo. In the 1980s, Lego’s sales grew at an extraordinary rate of ten percent each year, inspite of overall model industry sales growth slowing.

Today, Seglar is a large global business with gross income of more than $5. 8 billion and one of the most coveted brands in the world, ranking number 1 on Company Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still seems less like a ruthlessly business giant plus more like an old family friend.